Insight
This document is a machine-translated draft and is currently undergoing review. Some content may be inaccurate or differ from the original Korean version. For the most precise information, refer to the Korean documentation.
Kollus VOD collects a wide range of user behavior data, including content views, referral domains, viewing status by country, and viewing devices. The analyzed insights visualize performance metrics by date, content, and channel, enabling data-driven content planning and operational strategies.
- Reference timezone: All data is based on UTC (GMT +0:00).
- Query range: Data from within the last 1 year, with a maximum search period of 3 months per query.
- Update timing: Data is not reflected in real time and may be delayed by up to 36 hours.
Overall insight
You can check the overall service usage and viewing environments by device, OS, and browser.
- Navigation path: Kollus VOD console > [Insight] > [Overview]
| Metric | Description |
|---|---|
| Views | Total combined views across all content registered in the service |
| Referral domain | Website domain information from which player playback requests originated |
| Country of origin | Distribution of viewers' countries of access, determined based on their IP addresses |
| Operating system | Types of OS used for viewing content, such as Windows, macOS, iOS, and Android |
| Browser | Statistics on web browsers used in the viewing environment, such as Chrome, Edge, and Safari |
By date insight
You can analyze trends based on time-series data.
- Navigation path: Kollus VOD console > [Insight] > [By date]
| Metric | Description |
|---|---|
| Date | The reference date for the statistics |
| Viewed content | Number of content items that were viewed at least once on that day |
| Views | Total cumulative views for the day |
| Day-over-day change | Change in views compared to the previous day (increase: blue, decrease: red) |
By content insight
You can view the detailed performance of individual videos. Content can be searched by the original filename or by the title parameter value set in the JWT Payload.
- Navigation path: Kollus VOD console > [Insight] > [By content]
Click [Details] on the right side of an item to view detailed metrics.
- Time-series data: Trend of views and play count by date
- Viewing environment data: Referral domain, country of origin, access device, operating system, and browser statistics
By channel insight
You can view the performance of content aggregated at the channel level.
- Navigation path: Kollus VOD console > [Insight] > [By channel]
Click [Details] on the right side of an item to view detailed metrics.
- Time-series data: Trend of views and play count by date
- Viewing environment data: Referral domain, country of origin, access device, operating system, and browser statistics
Data download (CSV)
You can export data by clicking [CSV] in the upper right corner of each menu or item.